Magic Leap was founded on an idea: that computing and technology should bend to us, to our needs, to our humanity, and to our experience. People should be first. Technology should serve us. Computing should match human experience, it should respect human physiology.
Through this, the company has finally revealed its revolutionary augmented reality glasses, designed to project light directly into the users’ eyes to trick their brain into perceiving virtual objects in the surrounding environment. The product consists of a pair of wraparound goggles, a waist secured computer and wireless controller – which all look fairly easy to operate. One of the main selling points of Magic Leap’s augmented reality system is that it is much more comfortable to use for extended periods of time… so you won’t come out of a world into migraines and minor blindness.
The Florida-based company has raised close to $1.9bn (£1.4bn) from investors, backed by the likes of Google and Alibaba, so expect this to be a major success in the rapidly developing VR market. 2018 is going to be a big year for this kind of technology.